When it comes to new airports or new Apple Stores, Berlin is what the Germans call a “Katastrophe”!
Visible construction work on a new Apple Store on Berlin’s elegant shopping boulevard, the Kurfürstendamm, began in January 2011. Even before work began, several Apple blogs, both German and American, breathlessly announced the news: Berlin, the German capital, was at last going to get an official Apple Store! But with January 2013 only a week away, Berlin is still waiting for its first Apple Store to open.
On January 14, 2011, ifoAppleStore.com posted an article entitled Century-Old Building To House Berlin Apple Store. Complete with photos of the building, the article stated: “Almost 100 years after it was constructed along tree-lined Kurfürstendamm avenue in Berlin (Germany), the historic UFA Film-Bühne Wien cinema will regain some of its original glory when Apple opens a retail store inside the building by year’s end. According to the Kurfuerstendamm.de Web site, Apple has leased the building at #26 and is awaiting permit approvals to begin construction. The store will finally bring Apple to the capitol [sic] city, four years after the first Germany store opened in Munich.” Continue reading